Zora | Crypto

The ZORA token gained 6.2% to $0.022 over the last 24 hours as Zora announced its new attention markets product. Decentralized SocialFi platform Zora has launched its new attention markets platform on Solana, allowing traders to speculate on which buzzwords, hashtags, trends and topics will go viral online. “Trade what’s trending. Take positions on any topic, idea, meme, or moment before it breaks,” Zora’s newly launched platform states.  One of Zora’s founders, Jacob Horne, said on Tuesday that it costs 1 Solana (SOL), currently $85, to deploy a “Trend,” aimed at disincentivizing spam. Trends have no creator rewards. Read more

A viral run on Zora pushed Base ahead of Pump.fun and LetsBonk, but Solana still leads in users, transactions and overall activity. Base is testing Solana’s dominance in token launches, with a recent burst of SocialFi activity pushing the Ethereum layer-2 network to the top of the industry’s leaderboard. In recent years, Solana has been the go-to chain for new tokens. Its low fees and high throughput are drawing traders away from Ethereum. It’s become a hub for memecoins, with launchpads like Pump.fun spawning tens of thousands of tokens daily. The surge on Coinbase’s Base is coming from a different kind of token economy, built on social media posts, viral moments and a new wave of creator tools. Coinbase recently introduced the Base App by rebranding its wallet, sparking a surge in SocialFi activity on applications like Zora. Read more