Ioana Moldovan, former Corporate Sales Manager at Medlife Romania, took over as General Manager of SanoPass, a digital platform that unifies and facilitates access to health, fitness and nutrition, starting October 2024.
The ranking of the 20 commercial brands, which were declared eligible for the Superbrand status in the 2024 edition of the Superbrands Romania Program conducted by BDR Associates agency, confirms the trend of diversifying consumer choices, with 51% of the brands validated as eligible coming from industries such as Retail, Services, Construction, Furniture, Technology, Automotive, Media, Healthcare, HoReCa, while 49% are active in the FMCG sector.
Romania’s construction sector reached record highs in 2023 and 2024, backed by strong private demand for certain property segments and a significant increase in public investments, but 2025 is expected to be challenging, as per an analysis of real estate consulting firm Colliers regarding the evolution of the real estate market in the first six months of 2024.
Romania private lending went up by 8.4% in September 2024 against September 2023, to a total of RON413.2 billion, central bank data showed on Wednesday, October 23, 2024.
The European Investment Fund (EIF) has sealed agreements with UniCredit Bank, Alpha Bank, Libra Internet Bank, BRD Groupe Société Générale, Patria Bank, Intesa Sanpaolo Bank and Garanti BBVA to support local SMEs.
Romania Buy Now Pay Later (BNPL) market is in full swing, supported by fast digitalization and consumers’ changing behavior, said Alexandru Balaci, CEO of Mokka Romania, a provider of BNPL services.
Wiring and automotive applications manufacturer Hirschmann Automotive TM, the local subsidiary of Austria’s Hirschmann Automotive in 2023 registered turnover worth RON849.8 million (EUR171.8 million), up 25.7% from 2022, in line with Finance Ministry data.